November 1, 2018
Metro Dairy, one of the top three pasteurized milk brands in the Kolkata market, operates in a fast-paced and data-intensive industry. With milk being a 365-day business, the need for timely, accurate and consolidated sales reporting became critical. To overcome the challenges, Metro Dairy turned to EasyReports BI. In this blog, we will discuss how EasyReports made reporting easy for Metro Dairy.
Metro Diary Limited
“Metro” brand of milk is one of the top three Pasteurized Milk Brands in Kolkata market. They have approached EasyReports BI to assist them in sales analytics to evaluate market trends and enable operational and tactical reporting for sales.
Requirements & Challenges
- Sales data existed in different silos, so the team needed to consolidate it for unified reporting
- Since milk is a 365-day business, they required daily reports early in the morning
- The management, sales head, and sales team needed both tactical and operational reports
- They were preparing reports manually, which caused delays. Users demanded instant access to reports
Solution
EasyReports, as a Business Intelligence solution, helped Metro Dairy overcome their reporting challenges.
- Reorganizing the data by creating a data warehouse to validate and consolidate all data
- Built in validation and conversion rules to enable correct reports
- EasyReports provided various sales dashboards and reports, enabling users to access organized information instantly.
- Enabled auto-email of reports and dashboards so that users get the required information on time
Benefits
With EasyReports, Metro Dairy experienced a complete shift from time-consuming manual processes to instant, data-driven decision-making.
- Reports are now made on the fly and time to provide reports to users is greatly reduced
- Users can slice and dice and create their own reports as well, e.g. compare festival sales of this year vs. last year or see a route’s performance over different time periods
- Interactive dashboards provide real time information for decision making without having to do through pages of reports
This is how EasyReports helped Metro Dairy to make quick & effortless reporting.
What once required hours of manual effort is now delivered in real-time. This allows managers and teams to act quickly and effectively. The shift to automated, interactive dashboards has empowered users to explore trends, compare sales performance and make informed business decisions. They no longer need to rely heavily on IT support. Metro Dairy’s experience shows that with the right BI tool, even traditional industries can embrace digital transformation and gain a competitive edge. For to know more visit our website www.easyreports.in